Signage is replaced on entire sections of highway at one time. Signs on other roads likely will still feature the old highway font, informally known as Highway Gothic, she said.Īn average highway sign lasts about 15 to 20 years before it needs to be replaced, Bly said. “All of the interstate signage is generally going to be using the font,” Bly said. 50 is up next, followed by Interstate 79. The DOT began replacing signs along Interstate 70 in the Northern Pandhandle this year. The newly released 2009 FHWA MUTCD did not include Clearview but left the Interim Approval in force because more definitive research is needed. Franklin Gothic Book font weight is typically used for body copy text. The preferred typeface for all TxDOT communications is Franklin Gothic. In 2004, FHWA issued an Interim Approval for the optional use of Clearview font for positive contrast legends on guide signs. Use the approved fonts or font alternatives to ensure communications materials align with the brand. So far, signs with the Clearview font have been installed along Interstate 77 north of Charleston and Interstate 64 in the Huntington area. Clearview, was developed and tested and is now in use as well. With sample images of a sign in Clearview and standard highway font, folks were asked which they preferred in a very unscientific survey. ACCEPTABLE: Example of appropriate use of Clearview for destination legend (mixed-case) and FHWA Standard Alphabets for other legends (all upper-case and numerals). New reflectivity technologies are expected to further increase visbility. “Anything we can do to increase visibility is great.” “In general, it’s easier to read,” Department of Transportation spokeswoman Carrie Bly told the newspaper.
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